ASUS Prime Z690-A DDR5
ATX Z690 board for LGA1700 CPUs, DDR5 memory, BIOS Flashback not yet verified.
The ASUS Prime Z690-A DDR5 is the first ASUS Z690 board I've covered on GetPC, and it's a good place to start — at ₹28,000-31,000 it gives you a genuinely capable 16+1 VRM, four onboard M.2 slots and a PCIe 5.0 GPU slot.
Official India stock. Full warranty through the brand's India service network, standard RMA if anything goes wrong.
Full specs
DDR5 memory kits
Where to buy ASUS Prime Z690-A DDR5 in India
Indicative catalogue range: ₹26,900-29,700 for the ASUS Prime Z690-A DDR5. This is not a verified current retailer price. Confirm price and availability with the seller and buy with a proper GST invoice for warranty claims.
Affiliate links on linked vendors - your price stays the same. PrimeABGB shown for comparison only.
In my years running a PC store, PrimeABGB (Mumbai) and Vedant Computers (Kolkata) have also been consistently reliable for verified stock - compare before buying.
ASUS Prime Z690-A DDR5 Price in India — The Value Pick for 12th/13th/14th Gen Intel
Review context: The prices and retailer mentions below are the recorded July 2026 snapshot, not a fresh price or stock check. This is specifications-based buying advice, not a hands-on benchmark. Exact-model manufacturer reference.
Z690 Was Never Covered Here — Until Now
Z690 is Intel's launch chipset for 12th Gen "Alder Lake" and LGA1700, and until this piece it had zero coverage on GetPC despite being an actively stocked, still-relevant platform in India. The reason it still matters: every Z690 board also works with 13th Gen and 14th Gen Intel CPUs, including the Core i9-13900K and Core i9-14900K, after a BIOS update. So this isn't legacy coverage — it's a real buying option for anyone building around 13th/14th Gen hardware today who doesn't need Z790's newer conveniences.
Worth knowing the ASUS Z690 hierarchy before you shop: Prime is the mainstream/value line (this board), TUF Gaming steps up with durability-focused components and a gamer look, ROG Strix is the premium gaming tier, and ROG Maximus sits at the top as ASUS's extreme-overclocking flagship. The Prime Z690-A DDR5 is the value anchor of that stack — no-frills, but not cut-rate.
What You Actually Get
ASUS advertises a 16+1 DrMOS design. That describes the hardware, not an independently measured thermal limit. Match the CPU support list and BIOS, then choose cooling and power limits for your workload.
Storage is four onboard M.2 sockets, all supporting PCIe 4.0 x4; M.2_4 also supports SATA. ASUS does not list a bundled Hyper M.2 card for this model. The primary GPU slot is PCIe 5.0 x16, with 2.5G LAN and rear USB 3.2 Gen 2x2 Type-C. This board uses DDR5 and has no included WiFi. For DDR4 with WiFi, compare the separate Prime Z690-P WiFi D4 model.
India Pricing and the DDR4 vs DDR5 Question
At ₹28,000-31,000 on Flipkart, the Prime Z690-A DDR5 sits close to the TUF Gaming Z690-Plus WiFi D4, which tells you the real decision here isn't Prime vs TUF, it's DDR4 vs DDR5. If you're building fresh with no old RAM to reuse, DDR5 is the better long-term platform choice and this board is a clean way to get it. If you've got DDR4 sticks sitting around from a previous build, the cheaper Prime Z690-P DDR4 boards save you the RAM cost too. Our DDR4 vs DDR5 guide walks through the math in more detail.
Who Should Buy / Who Should Skip
Buy this if you want a DDR5 Z690 board for a Core i5-12400F, i5-13400F, or i7-class build, don't need RGB or WiFi, and want VRM headroom that won't bottleneck you even after a CPU upgrade to 13th/14th Gen.
Skip this if you already own DDR4 memory (go Prime Z690-P D4 or WiFi D4 instead), or you want WiFi built in — this board doesn't have it and you'll need a USB adapter or add-in card.
Related Parts and Guides
Compare against: ASUS TUF Gaming Z690-Plus WiFi D4, ASUS Prime Z690-P WiFi D4, ASUS ROG Strix Z790-A Gaming WiFi. Pair with: Core i5-12400F, Core i9-13900K. See our DDR4 vs DDR5 guide and first build mistakes guide before buying.
Price we have actually seen
Hover or tap the chart for a recorded price. Use ← → when focused.
View all recorded prices
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No change while tracked. Every point is a price our crawler recorded at an Indian retailer - no estimates, no MSRP. Tracking began recently, so the window grows week by week.
Questions
Yes, after a BIOS update. It launched for 12th Gen but ASUS maintains BIOS support across all three LGA1700 generations, including Core i9-13900K and Core i9-14900K.
This model does not include WiFi. Prime Z690-P WiFi D4 is a separate DDR4 board; it is not a WiFi version of the Z690-A.
Similar price, different trade-off — this is DDR5 without WiFi, the TUF board is DDR4 with WiFi and a beefier VRM built for durability. Pick based on which memory standard you're starting with.